The last few days I have been frustrated beyond belief. Why? I had no idea.
Until I realized that the frustration I was feeling was due to NOT actualising my full potential in my work; side-stepping my true capacity to create what only I can create.
Let’s take a step back for a minute.
Why do humans create? Buildings, families, businesses, communities… Why do we do it?
Somewhere inside us we feel the pulse of creation, the creative force of the universe that is constantly evolving our reality.
This the purest form of creation. But what typically happens is this: we try to create for gain. Our own personal agenda gets in the way and we find ourselves thinking about something other than the creation itself: what we’ll get out of it.
In business it’s a common, but insidious thought that governs our behaviour:
‘What is going to make me money?’
As soon as our thoughts switch to money, we have lost touch with the creative impulse and our egos start to take over, for personal gain. What we create becomes about the money first and the creation second.
To clarify – We are right to think about our livelihood, but how can we possibly know what will support our lives? Quite simply, we like to think we know because it feels safer, but we don’t.
So the golden question emerges…